Entrepreneurship & Small Business Management Program

12 Weeks – Live on Zoom

Build the knowledge, confidence, and tools needed to successfully start, manage, and grow a small business.

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Course Overview:

The Entrepreneurship & Small Business Management Program is designed to help aspiring entrepreneurs, small business owners, and individuals with business ideas develop the confidence, knowledge, and practical skills needed to start, manage, and grow a successful business.

This program provides step-by-step training in entrepreneurship, business planning, branding, marketing, customer engagement, financial literacy, operations, and professional business practices. Participants will gain practical tools that can be applied immediately to launch a new business, strengthen an existing one, or build a side venture with greater clarity and purpose.

Whether you are starting from an idea or looking to improve your business knowledge, this program offers a supportive and empowering learning environment focused on real-world business success.

• What You Will Learn

  • Participants will learn how to:

    • Develop an entrepreneurial mindset
    • Identify and refine a business idea
    • Understand the basics of starting a business
    • Create a simple and practical business plan
    • Build a brand and market a business effectively
    • Use social media and digital tools for business growth
    • Strengthen financial literacy, budgeting, and pricing skills
    • Improve project management and organizational skills
    • Understand lead generation and sales strategies
    • Build a strong personal and professional brand
    • Write proposals for opportunities and partnerships
    • Understand contract management and professional business practices
    • Develop a clear action plan for launching or growing a business

• Weekly Modules

  • Week 1: Entrepreneurship Mindset
    Build confidence, self-awareness, and the mindset needed to think and act like an entrepreneur.

    Week 2: Discovering Your Business Idea
    Identify your strengths, passions, skills, and opportunities that can be developed into a business idea.

    Week 3: Starting Your Business
    Learn the basic steps involved in starting a business, including structure, setup, and early planning.

    Week 4: Business Planning Essentials
    Understand the key parts of a business plan and begin putting your ideas into a practical structure.

    Week 5: Marketing & Branding
    Learn how to define your brand, communicate your value, and position your business effectively.

    Week 6: Social Media & Digital Tools
    Explore digital platforms and tools that can help promote, organize, and support your business.

    Week 7: Financial Literacy & Budgeting
    Develop a basic understanding of budgeting, pricing, cash flow, and financial planning for small business.

    Week 8: Project Management
    Learn how to plan, organize, and manage business tasks, timelines, and priorities more effectively.

    Week 9: Lead Generation & Sales Funnels
    Understand how to attract leads, build customer interest, and move potential clients toward a sale.

    Week 10: Personal Branding
    Strengthen your visibility, credibility, and confidence as the face of your business or professional service.

    Week 11: Proposal Writing
    Learn how to write clear and persuasive proposals for partnerships, services, funding, or opportunities.

    Week 12: Contract Management
    Gain a basic understanding of contracts, agreements, expectations, and professional business relationships.

    Week 13: Customer Service & Business Communication
    Build skills in customer care, communication, follow-up, and relationship-building for long-term success.

    Week 14: Business Growth & Problem Solving
    Explore strategies for adapting, overcoming challenges, and growing your business with resilience.

    Week 15: Final Project & Presentation
    Present your business concept, action plan, or final project with greater clarity, confidence, and direction.

Who This Program Is For

• Aspiring entrepreneurs
• Small business owners
• Start-up founders
• Freelancers and self-employed individuals
• Side-hustle creators
• Youth and adults interested in entrepreneurship
• Newcomers exploring business opportunities in Canada
• Individuals seeking financial independence and business confidence

Program Outcomes

By the end of this program, participants will be able to:

• Demonstrate stronger entrepreneurial confidence and business awareness
• Create a clearer business vision and direction
• Develop a foundational business plan
• Identify target customers and market opportunities
• Apply branding, marketing, and sales strategies
• Use budgeting and financial planning tools more effectively
• Communicate their business ideas with greater clarity
• Present a business concept, project, or action plan with confidence

Tuition & Payments

Tuition: $1,999

Payment options available:

• One-time payment

• 3–4 monthly payments

Admission Requirements

• 18+

• Basic English skills

• Computer or smartphone

• Internet access

Start Dates

Monthly intakes — apply early to secure your seat.

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